Uplifting the Credibility of HR: How to Build the Credibility of the HR Department

Over time the Human Resources (HR) department's role has moved from basic administrative functions to a crucial strategic partner in achieving organizational success in a continuously developing corporate context. In this context, the upcoming webinar, promises an insightful exploration of the critical strategies and practices required to establish and enhance HR professionals' credibility in today's business environment.

According to statistics from respectable sources such as the Society for Human Resource Management (SHRM) and Deloitte's Global Human Capital Trends, the perception of HR has shifted throughout time. According to a recent SHRM survey, 86% of HR professionals say that developing trust is the most difficult problem they confront. Furthermore, according to the Deloitte survey, 87% of firms regard developing a credible HR department to be a top priority for accomplishing their business objectives.

By focusing on key issues, the webinar tries to address these challenges and priorities. The webinar will demonstrate how good HR strategies have directly contributed to higher employee engagement, lower attrition rates, and increased productivity, eventually influencing the bottom line, using case studies from top international organizations.

Furthermore, the webinar will show tried-and-true methods for building confidence inside the HR department. The speaker will emphasize the necessity of creating trust and promoting open discourse with employees and stakeholders, citing data from the International Journal of Human Resource Management that highlights the need of transparent and consistent communication. 

The webinar will supply participants with several tools that they can take back and apply on their jobs. 

• The problem: HR gets no respect
• The solutions: Ways to build credibility for HR
• Summary and Final Questions and Answers

• Human Resource Managers
• Directors
• Professionals
• Operating Managers
• Executives

William J. Rothwell, Ph.D., SPHR, SHRM-SCP, CPLP Fellow is President of Rothwell & Associates, Inc. He has worked in HR for more than 40 years and has also worked as a consultant for more than 50 multinational corporations--including Motorola China, General Motors, Ford, and many others. In 2012 he earned ASTD’s prestigious Distinguished Contribution to Workplace Learning and Performance Award, and in 2013 ASTD honored him by naming him as a Certified Professional in Learning and Performance (CPLP) Fellow. (ASTD is now called ATD.) In 2014 he was given the Asia-Pacific International Personality Brandlaureate Award.

He has authored, coauthored, edited or coedited 115 books since 1987. His recent books since 2017 include Virtual Coaching to Improve Group Relationships: Process Consultation Reimagined (Routledge, 2021), The Essential Human Resource Guide for Small Business and Start Ups (Society for Human Resource Management, 2020); Increasing Learning and Development’s Impact Through Accreditation (Palgrave, 2020); Workforce Development: Guidelines for Community College Professionals, 2nd ed. (Rowman-Littlefield, 2020); Human Performance Improvement: Building Practitioner Performance, 3rd ed. (Routledge, 2018);  Innovation Leadership (Routledge, 2018), Evaluating Organization Development: How to Ensure and Sustain the Successful Transformation (CRC Press, 2017), Marketing Organization Development Consulting: A How-To Guide for OD Consultants (CRC Press, 2017), Assessment and Diagnosis for Organization Development: Powerful Tools and Perspectives for the OD practitioner (CRC Press, 2017). He also authored such books as The Leader’s Daily Role in Talent Management (2015), Effective Succession Planning, 5th ed. (2015), and Becoming an Effective Mentoring Leader (2013).